Scott KowalchekPresident & CEO

Scott founded DirectAvenue in April 2007 to specialize in bringing brand and direct-response advertising together under one roof and provide clients with national exposure through a lower-cost direct-response buying model. He began his advertising career with ICG (Carat) working on general market accounts. Scott entered the direct marketing world working for Williams Worldwide TV and started Euro RSCG’s (Havas) short-form division in 1999. His client experience ranges from traditional direct marketing accounts to top-brand corporate accounts, all of which were looking to achieve a better ROI. Scott is very passionate about the DRTV space and recognizes the strengths, weaknesses, likes, and dislikes of his team and uses these insights to draw the very best from each individual. Each person at DirectAvenue brings something unique to the table, we know how to deliver.

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