Posts Tagged ‘influence’
The 6 Principles of Influence Every Marketer Needs To Know
Direct marketing thought leader Rick Petry explores the mechanics of Dr. Robert Cialdini’s principles of influence in this six-part series based upon Dr. Cialdini’s seminal book Influence: The Psychology of…
Read MorePrinciples of Influence Part 1: The Power of Liking
Note: This will be the first in a series of six blog posts in the coming weeks and months based on principles found in Dr. Robert Cialdini’s seminal psychology book…
Read MorePrinciples of Influence Part 3: Scarcity as Motivator
Note: This is the third in a series of six blog posts being featured in the coming weeks and months based on principles found in Dr. Robert Cialdini’s seminal psychology…
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